by Barry Kaufman | Jan 28, 2019 | Social Media
Once thought of as just “Instagram’s answer to Snapchat,” Instagram Stories are quickly becoming one of the greatest weapons in the online marketing arsenal. According to Instagram, of the 400 million accounts using Instagram Stories, one-third of the most viewed...
by Barry Kaufman | Jan 15, 2019 | Social Media
Some industries are a natural fit when it comes to social media. The mobile food industry, as one example, came up almost hand-in-hand with social media because of the way the two just work together. If your Instagram feed doesn’t have at least one gorgeous shot of a...
by Barry Kaufman | Aug 20, 2018 | Social Media
Users are fleeing from Facebook, citing privacy concern, and ad spend is up on other platforms. Is it time for your business to pull the plug? Facebook 2004-2018 The Internet community is in mourning over the recent passing of one of its greatest champions, Facebook,...
by Barry Kaufman | Apr 30, 2018 | Digital, Marketing, Social Media
In the online realm of social media marketing, video is quickly becoming the currency of the kingdom. Not only has Facebook made subtle changes to its algorithm to boost placement of video, Instagram and Snapchat have begun moving beyond static images to videos. In...
by Julie Mays | Apr 25, 2018 | Advertising, Digital, Marketing, Social Media
Partners Connect live stream Are you ready to take your small business to the next level with digital marketing? In honor of National Small Business Week, Times-Union Media is partnering with 121 Financial Credit Union to host a free Google workshop to help you...
by Barry Kaufman | Jan 24, 2018 | Digital, Marketing, Social Media
One of the great things about marketing your business through social media is the instant interaction you can achieve with both existing and potential customers. One of the irritating things about marketing your business through social media is the way even slight...
